BBC iWonder aims to ‘unlock learning potential’ of content

BBC iWonder aims to ‘unlock learning potential’ of content 

The BBC this week launched a set of interactive guides designed to be a ‘one-stop-shop’ for factual and educational content

The BBC has launched a range of new interactive guides designed to “unlock the learning potential” of its digital content.

BBC iWonder combines both newly-commissioned and archive content that is rich with video, audio, text and graphics, presented by historians and experts.

“Over the last 15 years BBC Online has produced some really fantastic factual and educational content,” Chris Sizemore, executive editor at BBC Knowledge & Learning told Journalism.co.uk.

“And so we identified an opportunity that would play to the strengths of that.”

The first eight guides launched this week all tie in with the BBC’s World War One season to mark the centenary of The Great War.

The project was partly inspired by Lab UK, a BBC website which spawned The Great British Class Survey in 2011.

The guides are also designed to tie in with different products across the BBC portfolio, including TV, radio and iPlayer. For example, coverage of the Commonwealth Games could link back to an iWonder guide on what it takes to be a great long-distance runner. Or a historical drama about the Tudors might link back to a guide about Anne Boleyn.

Source: Journalism.co.uk

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